Redesigned website for the family boating magazine promises to be more targeted and easily navigated than ever before
ATLANTA, January 26, 2007 –– America’s favorite family boating magazine, Boating World, will unveil its newly redesigned website BoatingWorld.com next month. The site will be now be able to direct the reader more easily to the areas of their greater boating interests, such as boat reviews, fishing and how-to, while affording advertisers the opportunity to enhance their branding visibility within their specific channels.
“These channels, as well as others to come, will help family boaters get to the information they’re looking for more quickly and easily,” says publisher Steve Rosenberg. “And advertisers get the added marketing boost of delivering their marketing message in an exciting new targeted online environment.”
Each channel will feature editorial and pictorials from the pages and archives of Boating World magazine, as well as short video features on the operation and maintenance of many of today’s most popular recreational boats and watercraft.
Boating World, a publication of Atlanta-based Trans World Publishing, Inc., is America’s number one family boating lifestyle magazine with a circulation of more than 100,000 readers.
CONTACT:
Steven Prazak
Marketing and Sales Promotion Manager
sprazak@billian.com
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